AI Experiments
Innovation labs pushing the boundaries of AI across Disney
Large-Scale AI Content Production Initiative
TestingDisney Entertainment
Revolutionary AI system for enhancing post-production and visual effects across films and TV shows.
Objectives
- • Reduce post-production time by 50%
- • Maintain creative quality standards
- • Scale across all studio productions
Current Metrics
Mixed Reality (XR) Park Experiences
PilotDisney Experiences
Exploring AR/VR integration for enhanced park attractions and guest experiences.
Objectives
- • Create immersive AR overlays for attractions
- • Develop virtual queue experiences
- • Test guest engagement metrics
Current Metrics
AI Script Analysis & Development
ResearchDisney Entertainment
AI system to analyze scripts and predict audience engagement and box office performance.
Objectives
- • Predict audience reception
- • Identify story improvements
- • Optimize release strategies
Current Metrics
Generative AI Character Animation
DevelopmentDisney Entertainment
Using generative AI to create character animations based on voice performances and scripts.
Objectives
- • Automate character lip-sync
- • Generate realistic body movements
- • Preserve Disney animation style
Current Metrics
Autonomous Vehicle Integration
PlanningDisney Experiences
Partnership with Nuro for autonomous delivery and transportation within Disney properties.
Objectives
- • Implement autonomous food delivery
- • Test guest transportation pods
- • Reduce operational costs
Current Metrics
AI Voice Synthesis for Characters
TestingDisney Entertainment
Using ElevenLabs AI for creating character voices in multiple languages.
Objectives
- • Generate character voices in 40+ languages
- • Maintain emotional authenticity
- • Reduce dubbing costs by 70%
Current Metrics
AI Predictive Maintenance System
DeployedDisney Experiences
IoT and AI system predicting ride maintenance needs before failures occur.
Objectives
- • Reduce unexpected downtime by 80%
- • Optimize maintenance schedules
- • Improve guest satisfaction
Current Metrics
Automated Sports Highlight Generation
PilotESPN
AI system that automatically identifies and creates highlight reels from live sports.
Objectives
- • Generate highlights within 30 seconds
- • Identify key moments with 95% accuracy
- • Scale to all major sports
Current Metrics
PrometheanAI Virtual World Building
ResearchDisney Entertainment
Using PrometheanAI to automatically generate virtual environments for games and VR.
Objectives
- • Create photorealistic environments
- • Reduce world-building time by 80%
- • Maintain artistic control
Current Metrics
Real-time Guest Sentiment Analysis
PlanningDisney Experiences
AI system analyzing guest feedback and social media for real-time sentiment tracking.
Objectives
- • Monitor guest satisfaction in real-time
- • Identify issues before escalation
- • Personalize guest recovery